It was time for a change. Not a whole rebrand by any means, just a refresh, if you will. After years of learning, growing, and finding my style as a creative, it was about time that I updated my look to better reflect that new style. So, that's what I did.
I kept the signature baby blue, but deepened the grey, kept the sans serif for the descriptor, but made the entire CANDRAcreative portion more hand-drawn. I added specific descriptors, created more focused messaging, and attributed keywords to the brand as well.
(For all you brand geeks, like me, I'll be sharing my new style
sheet soon!)
The bottom line is, CANDRAcreative hasn't changed. I'm still doing the same thing, just with more passion, and personal and professional growth. And of course you'll still have high quality products coming at ya, because I wouldn't have it any other way.
I'm super excited about this refresh and all the goodness that it's bringing with it. Starting tomorrow and into the weekend I'll be previewing some recent sessions, and then next Tuesday through Friday I'm doing giveaways every day to celebrate this new look, so be sure to follow CANDRAcreative on social media! Hope y'all like the logo + the new website, as much as I do! Let me what you think in the comments!